5 Reasons Why You Should Opt for a Live Automated Webinar
As the name suggests, a live automated webinar is a live event that you can record using a webinar software. This means that after recording it, you can play it repeatedly to generate more sales.
This definition also applies to an automated webinar that appears to stream live, although you taped it beforehand.
As it captures the best of both worlds, streaming live automated webinars comes with many benefits.
Here are some of them:
It Has the Feel of a Live Webinar
Yes, a live webinar has its own magic touch. You can easily engage with your audience at a fixed date and time.
However, the sad part about this is that you need to repeat your performance over and over again. It can be pretty taxing, especially if you’re talking about the same topic repeatedly.
Fortunately, live automated webinars can help you solve this dilemma. That’s because you can record your presentation easily through a webinar service like YouTube or UStream TV. That way, if some of your attendees couldn’t come, all you need to do is share the link.
Think of it as promoting your call to action even if the webinar itself is over. Now, you have evergreen webinars that feel live!
You Can Avoid the Mishaps of Live Presentations
One of the best things about live webinars is customer engagement. You can answer questions through live chat and host polls and surveys in real time.
Unfortunately, hosting live events comes with several caveats. For one, everything has to be perfect. Your delivery has to be perfect. Your video and software should be in top working condition.
But as we all know, nothing is perfect. You may encounter a platform problem along the way. Your attendees may not show up. To make matters worse, you may not even be available on the date itself because of sickness or some other pressing issue.
With a live pre-recorded presentation, you don’t have to worry about any of these snafus. All you need to do is play your evergreen webinar as often as you like.
You Can Still Engage With Webinar Attendees
Granted that you may not be able to chat with them live, you can follow them up post-webinar. You can send them an email answering their questions during the video.
More than just engaging with the viewers, this also serves as an opportune time to tap into the helpful insights they might have.
Once you get used to running this type of webinar, you can compile the standard FAQs. That way, you can address their queries efficiently.
For sure, they’ll be impressed with how quickly you answer their questions!
Live Automated Webinars Help Boost Leads
One of the best things about on-demand webinars is that you can run them over and over again. When you have an extensive audience base, you can maximize your chances of generating sales.
Imagine if you get 150 attendees per session. Running it four times a day will give you 600 potential clients right away!
Another great thing about a recorded webinar is that you can run it on autopilot. That means even if you sleep, you get to make profits.
An on-demand webinar also helps you reach out to people all around the world. That said, it can help you increase your company’s potential for global sales.
The Right Webinar Platform Can Help You With Promotions
Even if you produce the best pre-recorded webinars in the market, they’re useless if you can’t attract people to view them. This is why you need to run your live automated webinars on the right platform.
First and foremost, the platform should have features such as a free trial. You want to have a feel of this program before you commit to it 100%. Remember, you want the pricing to match up with the benefits it promises.
Next, it should allow you to build attractive landing pages. Specifically made for advertising or marketing, landing pages can help you drive your audience right into your presentation.
Your software should also allow you to customize other important pages, such as the event page, countdown page, and thank you page, to name a few. Like a landing page, they help funnel conversions.
You also need to pick a software that can help you with a call to action buttons to maximize conversions. It’s best if it comes with SMS and email reminders so that your attendees won’t forget about your presentation!
A live automated webinar has the best of both worlds. It can help you engage with the audience while transforming leads into paying customers.
If you’re looking to generate more sales and revenue from your audience, then you should add these pre-recorded webinars to your company’s marketing arsenal.